From the Build Log

How we think about automation, what we're building, and lessons from shipping real products.

SH Applications blog
Case Study May 2026

How I Built LeadBlitz — and Why I Use It for My Own Outreach

LeadBlitz was built for web designers to find and pitch clients. Then I started using it for mass email campaigns across any industry. Here's the story.

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Case Study May 2026

Your CRM Is Sitting on Revenue. Here's How SMS Reactivation Unlocks It.

Most service businesses have hundreds of leads that went cold. We built a tool that brings them back with automated SMS campaigns — and the response rates surprised us.

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Case Study May 2026

Building TotTrack: A Child Development App From Scratch

How we built a cross-platform child development tracker with AI-powered reports, milestone tracking, and family sharing — from idea to live product.

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Case Study July 2026

Building ClearMTD: Making Tax Digital, Made Simple

How we built the UK's simplest MTD compliance software — from HMRC API sandbox to live product with 47 blog articles, Stripe billing, and 110 passing tests.

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Guide July 2026

The Cheapest Making Tax Digital Software for UK Sole Traders and Landlords

Comparing MTD software prices across the market. What you actually need, what it costs, and why most accounting software is overkill for quarterly filing.

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Guide July 2026

40 Business Automations You Can Implement This Quarter

Practical, specific automation examples across finance, sales, marketing, and operations. No vague advice — just actionable ideas you can implement now.

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Insight July 2026

The Cost of Not Automating: What Happens When Your Competitors Use AI and You Don’t

Lost time, wasted salary, slower response times, and competitors who move faster. An honest look at what manual processes are costing your business.

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